2011 national building materials market trend
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In 2010, the national cement output was about 1.87 billion tons, a year-on-year increase of 15.5%. In 2011, the cement industry as a whole is improving. With the rise of infrastructure projects such as water infrastructure, affordable housing, rural hardened roads, and high-speed railways, infrastructure construction has placed higher demands on cement. From the newly launched 36 million sets of affordable housing, the demand for new cement is about 500 million tons. It is expected that cement prices will increase in 2011 due to strong demand.
Second, the growth of glass demand is accelerating, and high-end products will become a bright spot.
In 2010, the output of flat glass was 630 million weight boxes, a year-on-year increase of 10.9%, and the profit reached a record high. In 2011, although the state increased the intensity of real estate regulation and control, with the rising real estate industry operating rate, the construction of affordable housing, urbanization and the rise of commercial real estate, glass will continue to maintain rapid growth. Demand for high-end glass is on the rise, and this will be an important source of profit growth for the glass industry.
Third, ceramic competition is becoming increasingly cruel, and new products are imminent.
In 2010, the output of building ceramics was 7.8 billion square meters, an increase of 19.6% year-on-year, and the profit increased by 31.5%. Sanitary ceramics sales revenue is expected to reach 33 billion yuan. In 2011, the competition in the whole industry will become more intense. The high-end product market and the rural consumer market will become the highlights of the consumption growth of the ceramic industry. It is predicted that during the “Twelfth Five-Year Plan†period, high-end products will obtain high profits by technological advancement, while the rural consumer market will rely on applicable products to win by quantity. Energy conservation, emission reduction and low carbon emissions are the themes of the future development of the ceramic industry.
Fourth, low-carbon emission reduction has become more and more important, and coating development has received much attention.
In 2010, the output of architectural coatings reached 3.51 million tons, an increase of 23.7%. In 2011, China's architectural coatings faced two major tests. On the one hand, energy conservation and emission reduction, in addition to reducing energy consumption in production, special reduction of volatile organic compounds; on the other hand, in the face of rising raw material prices, innovation has Newly effective coatings.
5. The princes in the home market are vying for hegemony, and the later effects are bound to improve.
In 2010, the sales of building materials and households above designated size reached 1.1 trillion yuan, a year-on-year increase of 22%. In 2011, the home market is still expanding, and the ultra-large market (single over 300,000 square meters) is constantly emerging. Some large stores gradually grab the rural market and develop to the mini-type, winning by more. In response to the trend of real estate developers to provide "fine decoration" housing, some enterprises (stores) have begun to transform to supporting supply (procurement center).