Electric tools "read" good market development
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“Electric tools are one of Yongkang’s eight pillar industries. Historically, the export-oriented features have been evident. Exports are a major support for the survival and development of Yongkang’s power tool industry. With cost advantages, Yongkang’s power tool industry occupies a larger international market. However, the rise in raw materials, the appreciation of ***, and the sluggish foreign market led to a sharp contraction in foreign trade orders for power tools, which is undoubtedly a heavy blow to the power tool industry.†A few days ago, when the author visited the China Science and Technology Hardware City, Jinchengchang, for many years, Ms. Li, who runs a well-known power tool brand, said that “because of the persecution of the foreign trade market, many power tool manufacturers and distributors began to switch strategies and began to focus on the development and innovation of the domestic power tool market, and some The power tool companies and merchants that are dominated by domestic sales are exerting their own advantages and are actively working hard to upgrade their files. The development is also very rapid."
Li Qiang, a salesman of electric tools, frankly stated that although the domestic market capacity is not as large as the international market, the demand is still not small. Most of them are professional electric tools. The sales price is higher, so the economic benefits are better. As long as the quality of products is emphasized, they are continuously consolidated. The development of market share has the same prospects and can also survive and develop. As the domestic electric tool market is more discerning about the quality and brand of electric tools, both the electric tool dealers and the direct users attach great importance to the quality and brand of electric tools. Therefore, the inclination of the market for good quality, good brand electric tools has increased. As long as companies and sellers follow the market market, electric tools are nowhere to go.
It is understood that domestic users have higher and higher requirements on the quality of electric tools, and they are particularly concerned about product efficiency, weight, and longevity. Taking the construction industry as an example, the quality problems of domestically-made electric tools are mainly reflected in the following: electric hammers are prone to heat, the continuous working time is short, the impact of electric hammers is small, and the vibration is large. The operator must use pressure to reach the depth, and the drill bit is easy to wear and tear. Broken and so on. In order to better develop domestic and foreign markets, more and more manufacturers and sellers of power tools are paying more attention to technological innovation, winning by quality, consolidating and expanding markets with new products. Therefore, the brand awareness and brand effect of the power tool market are even more pronounced. Many power tool distributors with a certain strength and scale have shown great enthusiasm for the distribution of brand power tools. The power tool market is maturing.
After years of nurturing, Yongkang Electric Tools Industry has formed many “own brands†and “own brand namesâ€, especially a number of well-known power tool brands such as Boda, Lunda, Sanfeng, and Fuqiang. Province and even China's power tool industry has become a leader. It can be expected that these brands will grow healthily and rapidly in a disciplined and orderly competitive environment. As manufacturers continue to focus on corporate brand building, increase investment in science and technology, and develop new products, the power tool industry has achieved a diversified, large-scale, modern, large-scale, and innovative power tool from a single small power tool product. The direction of the series of products enters the market and quickly captures the commanding heights of the market.
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