Hardware industry, the next three major trends
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The original design and personalized products are more popular. “It not only meets practical functions, but also meets spiritual needs. Products with exquisite design are more likely to impress people.†Mr. Xiao, who has been engaged in sales of hardware products for a long time, told reporters that the improvement of people’s consumption level is being promoted. The rapid warming of personalized hardware supplies, from doors and windows to kitchens, to door lock handles, and hinged door stoppers, requires more and more original designs to satisfy consumers’ pursuit of fashion personality, which also requires brand product companies. Can quickly respond to changes in market demand, in the face of lucrative returns, only continue to grow bigger and stronger, in order to be able to keenly capture and seize market opportunities.
Mr. Xiao analysis believes that consumers in modern society are increasingly focusing on quality of life, requiring household goods to be close to their own cultural tastes and ideological interests. The rhythm of change is fast and increasingly demanding. For example, the minimalist style should contain humanistic colors and retro moods. Both modern civilization, original design and personalized products are popular, but also bring challenges to the development of the company. Mr. Xiao expects that the hardware industry will further focus on the big brands and the high-end, and original design and personalized products will also be more popular. This is both the result of the development of the hardware industry and the cause.
Integral home style is closer to consumer demand Consumer demand for personalized home environment can not be separated from the overall style of home improvement protection. The reporters interviewed found that from the design, selection, and construction of home improvement to the purchase of various types of household goods, consumers are ultimately satisfied with fragmented personal needs. Especially in the field of hardware, from door hardware such as door locks, door stoppers, and hinges to bathroom hardware such as bath towel racks and towel bars, to handles and so on, furniture hardware, despite the highly original design of personalized products on the market However, after all, the categories are complex and it is difficult for ordinary consumers to form a monolithic home style when they purchase hardware products alone.
In an upscale community, the reporter walked into Ms. Hu’s home. “The overall spatial layout is not a problem. Furniture and cloth, and cabinets are all designed as a whole. However, in some details, the style cannot be unified.†Ms. Hu said that she could not result in this seemingly luxurious but not exquisite result. satisfaction. In this regard, the industry analysts commented that the current overall home improvement, consumer demand for integrated home hardware naturally arises, as a trend to comply with the trend, the future needs hardware brand companies to provide complete personalized support. The person stressed that to meet the personalized home environment is inseparable from the overall home style, including hardware.
Green and environmentally-friendly copper products are favored, whether they are personalized household items or integrated home styles. The ultimate demand of consumers is the improvement of the quality of life. This is influenced not only by internal cultural factors but also by external environmental factors. . In recent years, with the concept of green and environmental life gradually gaining in popularity, copper hardware living products with bactericidal and antibacterial effects are increasingly favored by people. In particular, in March 2008, the United States Environmental Protection Agency (EPA) officially recognized that copper and its alloy products could reduce bacterial infections and encourage the use of health care and public life. Since then, copper homes have become popular in the Chinese market.
“In addition to environmental protection, copper materials also have the unique advantages of applying household products, such as strong ductility, easy forging, and corrosion resistance. In addition, it is not unrelated to the good historical and cultural heritage of copper products.†The prestigious copper integral home and professional villa hardware supplier, the person in charge of Opal's market, told reporters that Opal has always advocated the concept of green environmental protection, especially in China, a country with great cultural heritage. Material health is a symbol of evil spirits that can be handed down from generation to generation, and it is foreseeable that brass hardware products are widely used. Obviously, this person in charge is very optimistic about the market prospects.
On the whole, the escalation of consumer demand is a double-edged sword. On the one hand, it creates opportunities for the development of the company and even the progress of the industry. On the other hand, it also brings with it tremendous competition and pressure for survival. Here, some experts have given their opinions. Faced with ever-changing consumer demand and fleeting market opportunities, hardware industry brand companies need to deepen their understanding of the spiritual needs of modern society, and how to stand at the height of corporate care and innovation to do a good job and consumption. The emotional communication of the person, seeking spiritual resonance with the public to grasp the mainstream of future development, the hardware industry brand companies still have a long way to go.