Solar energy enterprises outside the "enclosure"

On December 23rd, after the 25th anniversary of its establishment, Sangle Solar first moved its annual national dealership conference out of Jinan and moved to its first provincial production base outside Haining, Zhejiang Province, which is more than one thousand kilometers away. After continuous expansion, Sangle has now basically established a nationwide pattern of nine bases, with annual sales of solar water heaters reaching 1.35 million units. At the same time, the other two Shandong solar giants Huang Ming and Linuo have also stepped out of Shandong and “staking their claims” nationwide.

Sang Lok "does not say"

Quietly complete the national layout

As an operating entity under the Shandong Academy of Sciences, Sang Le has maintained a low-key and hard-working style in the expansion of the company. On December 23, in the plate collector factory of Haining Base in Sanle, Zhejiang, President Shengle Gao Jingping told reporters that in three years, they had basically completed the layout of the nine bases in the country. Currently, five bases have been put into operation. The annual production capacity exceeds 3 million units/set. Henan base, Liaoning base, Sichuan base and new base of Jinan headquarters are under intense construction. Among them, Haining Base is the first base outside Sanle. According to Xu Zhuling, secretary general of the Solar Energy Industry Association of Jiaxing City in Zhejiang Province, Haining is one of the largest gathering places of solar water heaters in the country. In the half-hour supporting economic circle, there are 22 glass kilns and 180 vacuum tube production lines, including the whole machine. More than 650 assembly and various accessories manufacturers have reached sales, and sales are estimated to account for at least 18% of the country. "Good installation and low cost are the biggest reasons for attracting Sang Le to invest." Xu Zhuling said that several Haining accessories companies are drafters of national standards.

According to Gao Jingping, president of Sanle, after settingtling in Haining in 2009, Sang Le has quickly become the largest solar energy company in the region, taking advantage of good local conditions and market advantages. At the same time, it is also an export product processing base of the Sangle Group. “Zhejiang’s base occupies more than 100 sites. Mu land, but our supporting companies and partners have gathered over 400 acres.”

Emperor Ming diversified expansion

Linuo heat collector tube

While Sangle's opportunity to seize the financial crisis expanded rapidly, the other two Shandong solar giants Huang Ming and Linuo also successively threw out their own national expansion road maps. They only pushed the progress behind Sangyaku a lot.

In 2008, the Huangming Group launched its Qingdao International R&D Center project and subsequently launched an expansion plan to build factories in Wuhan, Hangzhou and Xi’an. Corresponding to the expansion plan, Huang Ming also launched a high-profile recruitment plan for 30,000 people. However, this plan will not be heard in the future. Emperor Ming turned to its diversified expansion and began to take the “Sun Valley” project as the main body. Huang Ming realized the expansion of solar manufacturing, real estate development, tourism and tourism, and even education and training.

Linuo has also expanded its solar water heaters and collector pipes at the same time. In particular, the production of heat collection tubes has always occupied the status of the oldest leader in China. There are 11 major bases and the medium-high temperature projects under construction, namely Zhangqiu Base, Zhongyuan Base, Jixian Base, Fengyang Base, Xiangyang Base, Huai'an Base, and Haining. Base, Shanghe base, Tai'an base, collector base, quartz sand base.

The Norit Group, which produces solar water heaters, currently has three domestic production bases in Jinan, Shenyang, and Shanghai and an overseas production base in Cuba.

While Shandong enterprises "go global," many solar companies outside the province have also entered Shandong to seize the market. Haining's Tongji Sunshine in Zhejiang Province set up a production base in Jinan in the north and designed an annual production capacity of 300,000 units; Jiangsu Sun Rain established a production base in Zhangzhou, Jining, and processed more than 30,000 solar vacuum tubes per day.

According to industry analysts, the transportation cost of solar water heaters is directly proportional to the sales radius. It is undoubted that the cost of solar water heaters can be greatly reduced and the cost of transportation can be reduced. This is the fundamental reason why many manufacturers decide to expand.

Goldman Sachs and Standard Chartered

Behind the expansion revealed capital elements

The solar giants are eager to sneak around the country, and from time to time reflect the presence of international capital giants.

In 2009, in support of its national development strategy, Sangle had close contacts with a number of venture capital institutions including Standard Chartered Bank and Sequoia Capital, and brewing a listing plan; and a year ago, Huang Ming had accepted it. International investment institutions Goldman Sachs and Ding Hui have invested nearly US$100 million to implement the national strategy and international strategy of diversified expansion of the Himin Group. As an important joint venture between China and Germany, the German investor Paradigma of Norit A new energy company under the Ritter Sport Group in Germany is a world famous company in the field of solar energy. It possesses a number of key technologies for the conversion of light and heat, and has more than two generations of technology reserves. Its exclusive research and development solar integrated thermal energy system is well-known throughout the world and its technology is international. leading position.